Because

“Because” is one of the most powerful words in the English language. In Robert Cialdini‘s classic book, “Influence: The Psychology of Persuasion,” he gives a great overview of the science behind persuading people.  One of the most interesting experiments has to do with the effect of “because” on people. In a study, they had a…

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Book Review: Deep Work by Cal Newport

Now that my campaign for Mayor of Phoenix is over, I’ve had a chance to read a few books and wanted to jot down my notes on the main themes for my future reference and for anyone who might be considering the book. The first one I read on vacation in Flagstaff, Cal Newport‘s “Deep…

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